As the advertising world meets to focus on the future, Kering and iProspect unite at Cannes Lions.
Welcome to Media in the Next
Season Two.
In 2022, in the first year of our partnership, Kering and iProspect went on a journey of discovery at Cannes, exploring Media In The Next.
Now in 2023, as we see even more profound changes impacting our worlds of luxury and media, allow us to take you back to the French Riviera to discover how these emerging technologies and industry defining shifts will impact the year ahead and beyond. Prepare yourselves for three days of journeying through the world of innovation, culture and creativity and come with an open mind and ideas as we venture into Media In The Next, Season Two.
Your Agenda
Monday / June 19 2023
The Next Shapes of Media
1:00 - 1:45PM
Welcome to Cannes : Lunch on the water.
View Session
1:45 – 2:30PM
Teads: Future of Omnichannel Marketing
View Session
3:00 – 4:30PM
NBCU: Next in tribes & fandoms
View Session
4:30 – 6:30PM
Free time
6:30 - 8:00PM
*doors open at 6:00PM
Welcome drinks at dentsu beach house
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8:00 - 10:00PM
Evening dinner : Hosted by Meta
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10:00pm – late
Q-Tip Late Night w/ Snap
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Tuesday / June 20 2023
The Next Reality of AI and Creation
Breakfast is available from 8:30am at dentsu beach house
9:00 – 9:30AM
dentsu and the road ahead
View Session
9:30 – 10:15AM
Roblox and dentsu Gaming:
a new meaning to community and creativity
View Session
10:15 – 11:00AM
An off-the-record town hall with AI experts ft. Meta, Google, Microsoft
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12:00 – 2:00PM
Lunch: Hosted by Microsoft
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2:00 – 3:00PM
SNAP: AR in Creativity with Disney
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3:30 – 4:30PM
Pinterest: Creating for Shopping
View Session
5:00 – 6:00PM
Netflix: Rooftop Happy Hour
4:00 - 5:00PM
David Beckham exclusive screening
not in official programming
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6:00 – 8:00PM
Free time
8:00-10:00PM
Evening dinner: Hosted by NBCU
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10:00PM – late
Evening entertainment
Wednesday / June 21 2023
The Next Shapes Engagement
Afternoon and evening experiences available for teams remaining on the ground once official programming closes
9:00 – 10:30AM
Google: Into a new era of creativity and AI
View Session
11:00 – 12:00PM
The world in 2024 ft BBC, The New York Times, iAS
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12:00 – 1:00PM
A private farewell from the pier
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