The Hype x The Balance

About the session:

The Metaverse. NFTs. Web3. Web2. Blockchain. The hype is endless when it comes to our developing digital world, and as brands, marketers, and media experts, we want to show up and we want it to matter. Now is our moment to consider the most fruitful ways to do so, and part of this is avoiding the Bandwagons that lead nowhere and instead steering into directions that unlock more opportunities for our brands and for consumers.

In this riveting discussion, the Head of Vox Creative, Vox Media’s content studio, and the VP of Creative will come together to challenge us to think big, think strategically, and think sustainably about where and when we show up in emerging digital worlds. We’ll touch on the power of consumer identity experimentation, passion-centric product development, and even consider the world of inclusive design and architecting of creative spaces. 

You will leave inspired and equipped to ideate around how their own business objectives can dovetail with what’s possible in the emerging Metaverse, and how Vox Media might even be the go-to partner in helping guide how, when, and where they activate to set our industry up for long-term success.

Speakers: